Is COVID-19 Affecting Your Business? LEARN MORE
A medical clothing & equipment store’s starting inventory was $112,000 and reported total gross sales ran over $132,000. Opening day of our Pre-Showing sales exceeded $13,000. We used many promotional features to help keep interest in the sale high. Our Fun Game stimulated additional sales and generated more and more traffic as the sale progressed. Media advertising expense ran .03%.
We are facing highly unusual times. Stores in many states, cities and counties have been forced to close, and the consumer has been encouraged to stay at home and only shop for necessary items. It now appears that things are beginning to break open, the consumer is starting to get out and retailers are going to have to aggressively go after every dollar they can get to cover lost sales.
The retail industry has lost their good spring selling season. Retailers are stuck with two seasons of merchandise. Now they must reopen with a strong sale and heavy advertising to generate customer traffic and raise a huge amount of cash. Out of season and over stocks need to be converted to cash while in season merchandise needs to be sold to make as much profit as possible. AND IT NEEDS TO BE DONE AS SOON AS POSSIBLE!