Case Study

The sale surpassed the owner’s goals and he was well pleased

This was a marginally profitable store and the lease was about to expire.  Consequently, the owner decided to liquidate it and concentrate on his other more profitable store.  The sale was held during the winter; the slowest time of the year.  Starting inventory was $200,000 and another $10,000, mostly merchandise the owner wanted to clear out of his other store, was brought in.  He also transferred $5,000 in good merchandise to his other store.  The opening day of our Pre-Showing sales ran well over $18,000.  Reported merchandise sales ran $170,000 and we sold the fixtures and equipment for another $12,000.  Media advertising expense ran 0.041%.  The sale surpassed the owner’s goals and he was well pleased.